Trust is the glue that holds all human relationships together.

Human beings are social creatures, and for thousands of years we’ve lived in groups and depended on trust for survival.

It’s quite obvious why we need trust in survival situations. For example, in the good old days, you needed to know your companions had your back when you’re out hunting woolly mammoths.

Without trust, the human race wouldn’t have survived up to this point.

But what role does trust have in our busy 21st-century lives where the emphasis on individual achievement?


Comparison Kills Trust

We live in a world where we’re bombarded by comparison with others. Whether it’s a promotion at work, social media or in our relationships, it feels like it’s all about winning and staying ahead of the competition.

Where does trust fit into that?



When we know we can trust others, whether a parent, family member, colleague, partner or another person in general, we’re relying on a connection based on shared values.

This unspoken agreement states: “We will look after each other and we can be trusted not to share personal information or secrets”.

Trust is a fundamental aspect of both business and personal relationships.

Trust In Business

In business relationships, we need trust for a variety of different things, including:

  • Promotion, investment and achieving goals
  • Increased teamwork.
  • Safe and supportive workplaces are more productive and successful
  • Leaders know the work gets done
  • Staff rise to the challenge knowing it is safe to take risks and perform better
  • Destructive gossip simply falls away
  • Micromanaging is unnecessary


Trust In Personal Life

In personal relationships, we need trust just as much as in the work environment.

  • Trust changes your mindset to positivity, allowing for personal growth
  • Friends can rely on each other in everyday situations. From keeping commitments and being on time, all the way through to being of support in life crises
  • Partners can enjoy their happiness, without feeling suspicion or anxiety
  • Being able to trust makes our life easier and better.

Trust doesn’t require vigilance, but encourages acceptance and leads to other good things necessary for positive human relationships, such as respect, honesty, calm and certainty

Although we’re no longer living in palaeolithic age where we need to be able to depend on our tribe to help us survive, we need trust more than ever.

Trust is what makes it possible to feel safe and valued in an unpredictable world.

Stay beautiful,





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